Day 1 – Monday, September 27
The Future of TV
Mark Cuban, Owner Dallas Mavericks, Chairman HD Net
A discussion with ScreenPlays Editor Fred Dawson
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Coherence Out of Chaos: Where Is the Race to Transform Consumer Experience Taking Us?
Mark Cuban, Owner Dallas Mavericks, chairman HD Net
Albert Cheng, EVP, digital media, Disney-ABC Television Group
Paul Woidke, SVP & GM, Advanced Advertising, OpenTV
Emil Rensing, Chief Digital Officer, EPIX
Marcelino Ford-Livene, GM, Interactive Content & Advanced Advertising Development,
Intel’s Digital Home Group
Moderator – Fred Dawson, Editor, ScreenPlays
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Capturing Opportunity in Web/TV Convergence
Mitch Berman, Chairman & Founder, Zillion TV
M. Ellen Dudar, Chief Product Officer, Co-Founder, FourthWall Media
Phil Wiser, Co-Founder, Chairman & President, Sezmi
R.W. (Rick) Sherrill, EVP Business Affairs & Strategy, Free Stream Media
Jan Steenkamp, VP, Americas, Irdeto
Moderator – William Markey, President, Relevant C Business Group
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The Impact of Competing Platforms on the Prospects for Advanced Advertising
Jeff Sherwin, CEO, This Technology
Scott Ferris, SVP & GM, emerging media, Microsoft Advertising & Publisher Solutions Group
Don Dulchinos, SVP, Advanced Platforms, CableLabs
Dan Eakins, CEO, Zeitera
Moderator – Shelly Palmer, Managing Director, Advanced Media Ventures Group, LLC, &
President, National Academy of Television Arts & Sciences
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Building New Advertising Synergies between Service Providers and Content Suppliers
Arthur Orduna, CTO, Canoe Ventures
Dean Denhart, CEO, BlackArrow
David Porter, VP, Advertising Product Development, Cox Media
Chris Falkner, VP, Advanced Advertising Technology & Operations, NBC Universal
Moderator – Michael Collette, CEO, MediaTech Strategies
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Lunch Keynote – Steps to Maximizing Benefits in New Media Strategies
Joanne Burns, EVP Marketing, Research, New Media, 20th Century Fox Television
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TV Everywhere: What Does It Really Mean and Where Is It Going?
Ted May, SVP, Synacor
Marty Roberts, VP, Marketing, thePlatform
Emil Rensing, Chief Digital Office, EPIX
John Penney, EVP, Strategy & Business Development, Starz
Dan York, President-Content, AT&T
Moderator – Bob Gold, President, Bob Gold & Associates
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Progress toward an Electronic Sell-Through Ecosystem
Brad Hunt, President, Digital Media Directions
Dick Sowa, SVP, Content Licensing, MOD Systems
Kelly Summers, VP, Business Development & New Media Distribution Strategy, The Walt
Disney Studios
Mitch Singer, CTO, Sony Pictures Entertainment, & president, Digital Entertainment Content
Ecosystem
Moderator – Keith Nissen, Principal Analyst, In-Stat
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Harnessing the Power of Advanced User Interfaces
Steve Tranter, VP, Broadband & Interactive, NDS
Tom Weiss, CEO, TVGenius
Corey Ferengul, EVP, product management and marketing, Rovi
Moderator – Bill Correll, VP, Marketing, Eyecon Technologies
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The Next-Gen Back Office: Turning Confusion into Subscriber Convenience
Michael Adams, VP, applications software, Ericsson
Kelly Anderson, Director, MVO Solutions, Openet
Moderator – Fred Dawson, Editor, ScreenPlays
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3DTV: Market Potential and Strategic Challenges
Simon Tidnam, VP, sales & marketing, HDLogix
Rick Dean, chairman, 3D@Home Consortium
Pierre Routhier, VP, 3D Strategy & Business Development, Technicolor
Angela Gyetvan, VP of Sales & Marketing, 3ality Digital
Steve Shannon, Executive Vice President Consumer Electronics, RealD
Moderator – Gary Arlen, Principal, Arlen Communications
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Day 2 – Tuesday, September 28
What Do Advertisers Want?
Lori Schwartz, Chief Technology Catalyst, McCann Worldgroup, North America
Seth Haberman, CEO & founder, Visible World
Tom Hagopian, VP, Addressable Advertising, Acxiom
Lisa Meier, Regional SVP, Media Sales, Time Warner Cable
Jen Soch, SVP, Activation Director, Advanced TV, MediaVest
Moderator – Shelly Palmer, Managing Director, Advanced Media Ventures Group, LLC, & President, National Academy of Television Arts & Sciences
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Essential Advertising Metrics: What Matters and Where Are We in the Standards Process?
Jody Shapiro, Product Manager, TV Advertising, Google
Scott Brown, SVP, Digital Platforms, Nielsen
Paul Haddad, VP&GM, Measurement & Data Analytics, Concurrent
Lisa Meier, Regional SVP, Media Sales, Time Warner Cable
Moderator – William Markey, President, Relevant C Business Group
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3DTV: Technical Challenges and Solutions
Dan Holden, Comcast Fellow in Technology, Comcast Media Center
Ethan Schur, CMO, TDVision Systems, Inc.
Brian Alan Quandt, Entertainment & Engineering Executive
Moderator – Paul Erickson, Senior Analyst, Consumer Electronics Research Group, IMS
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Innovations in Interactive Content
Steve Necessary, VP, Cox Communications
Sean Bunner, SVP, HSN
Ruchir Rodrigues, VP, Product Platforms, Verizon
Greg Davis, GM, Total Immersion
Moderator – Gary Arlen, Principal, Arlen Communications
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The New Feeder System: Digital Studios and the Business Case for Content Innovation
Jim Louderback, CEO, Revision3 Sean Horvath, EVP, Branded Entertainment, Alloy Digital, Alloy Media + Marketing
Stan Rogow, Partner, Electric Farm Entertainment
Jonathan Stern, Executive Producer & Writer, Abominable Pictures
Moderator - Suzanne Rainey, Principal, Accord Media Group
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Maneuvering in a Multi-Device World
Johnny Gilmore, EVP & GM, Sling Media
Marty Roberts, VP, Marketing, thePlatform
Moderator – Will Richmond, Editor & Publisher, VIdeoNuze
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The Battle for Dominance in Cross-Platform Applications Development
Andy Addis, EVP, Ensequence
Tom Williams, VP, Service Provider Marketing & Business Development, ARRIS
Homer Gonzalez, Director, products & services, Comcast Media Center
Brandon Brown, CEO, Zodiac Interactive
Moderator – Gary Arlen, Principal, Arlen Communications
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Technology Advances in the War against Digital Theft
Graham Oakes, CEO, Media Science International and Ezee Studios, & Chairman, Digital Watermarking Alliance
Craig Winter, founder & CEO, Genufi
Michael Ayers, Sr., VP, Legal & Business Affairs, & General Counsel, Verance
Mike Petrocelli, SVP, Sales & Business Development, America, Civolution
Whit Jackson, VP, Business Development & Studio Relations, Secure Media
Moderator – Fred Dawson, Editor, ScreenPlays
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Asset Management: The Linchpin to Cross-Platform Viability
Brick Eksten, President, Digital Rapids
James (Jay) Fausch, Senior Director, Strategic Marketing, Americas Region, Alcatel-Lucent
Jake Winett, Director, Industry Solutions, Media & Entertainment, Microsoft
Igor Vezmar, SVP, Product Management, Ascent Media Group, LLC
Moderator –Allison Dollar, CEO, Interactive Television Alliance
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Mobile Advertising: Doing Business in Off-Deck and On-Deck Environments
Frank Chindamo, President & CEO, Fun Little Movies
Julie Shumaker, SVP, Sales & Marketing, 4INFO
Moderator – Michael Stroud, CEO, iHollywood Forum
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